I’ll be speaking on a Sacramento Public Relations Association (SPRA)¬†Professional Speakers Series panel about “Defining Your Digital Strategy” on May 23, 2013. Josh Morgan from Edelman will also be on the panel, as will¬†Phil Tretheway of Position Interactive. It should be a great conversation; I hope you’ll join us.

Venue: Cafeteria 15L
Date: May 23, 2013 11:30 a.m. – 1:00 p.m.
Address: 1116 15th Street, Sacramento, CA, 95814
Cost: $25 members / $30 nonmembers

More details and the RSVP Eventbrite form is here.

I will be attending the Forrester Forum for Marketing Leaders “Create a Brand Advantage with Perpetually Connected Customers” in Los Angeles, California on April 18 and 19th. If you’re attending the conference and want to connect, DM me at @50champ. There is also a conference Twitter thread at #ForrForum.

I’ll be attending all of the standard sessions. Here are the “tracks” I’ll be attending:


  • 01:45 PM – 02:30 PM / Track A / Mobile And Devices / Marketer Spotlight: Deep Dive On The Mobile Mind Shift


  • 01:45 PM – 02:30 PM / Track C / Branding / Brands Need Connected Content


  • 10:40 AM – 11:25 AM / Track B / Customer Data / Calculating True Impact Across Devices


  • 10:40 AM – 11:25 AM / Track D / Organization / Marketer Spotlight: Driving B2B Marketing With An Adaptive Approach


  • 11:30 AM – 12:00 PM / Guest Executive Forum With HP Autonomy: Reading Between The Lines: Discovering The Hidden Consumer
  • 12:05 PM – 12:50 PM / Track B / Customer Data / Targeting Your Audience Across Channels And Devices